2012年5月14日星期一

Remouldings

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I've been going through a wave where I'm determined not to let err...slight big omissions i.e. a SEWING MACHINE... (puh-lease don't ask me why I haven't got one...)... get in the way of my changing up things in my wardrobe that need a lift.  This means slightly sore fingers and a dry patch on my fingertips where the skin is peeling - you needed that last bit of information, riiiiight?

That said Fall 2012 Tren, for more complicated make do and mending, Gentucca Bini's new project monster beats pro headphones, which was presented at Pitti W in Florence (yes, there are STILL Pitti bits and bobs...), forms a solution of sorts.  Bini's BY project was inspired by the economic downturn (urgh... just typing that gives my eyes a glazed expression) as well as post Second World War garment modification where clients can go to Bini discount coach bags, who used to be creative director at Romeo Gigli, and modify it, either dramatically or slightly, depending on what the client wants.  The point is to redesign the garment and ultimately rebrand the garment - Bini presents the concept as something that stores and brands use as a solution to modify old stock that they have knocking about so that eventually, stores could potentially carry a By Project rack where you might find modified Balenciaga, Givenchy etc...

H&M may have come under fire for destroying their old stock but I've also read in other instances that high street stores aren't the only culprits of stock destruction and that certain designer labels also do this to avoid cheapening their brand with *sigh* more-than-50%-off sales.  Who knows whether this is still in practise but I'm definitely all in favour for something like the By Project to give new life to old pieces that are sitting on racks behind closed doors (sample sale action excluded!!!)

The examples that I saw at Pitti were mostly very well done and pretty much respecting the spirit of the original piece of clothing whilst still having undergone a noticeable change.  I guess it's an extremely subjective thing dependent on whoever owned that original piece of clothing must have had good reason to part with the original thing and have it changed up...

S/S 1993 Comme des Garcons

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A/W 08 Balenciaga // S/S 08 Balenciaga

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The A/W 08 Balenciaga jacket before (left) and after (right) the Bini touch... 

Balenciaga Balenciaga by gentucca bini

S/S 08 Comme des Garcons

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S/S 09 Henrik Vibskov // A/W 00 Dolce & Gabbana

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